Social Media Manager

We are looking for a qualified Social Media - Lead to join our team. You will develop and implement a comprehensive social media strategy to increase our web traffic and our brand awareness. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social Media - Lead, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.

Responsibilities:
• Design social media strategies to achieve marketing targets
• Manage, create and publish original, high-quality content
• Administer all company social media accounts ensuring up-to-date content
• Liaise with writers and designers to ensure content is informative and appealing
• Collaborate with Marketing and Product development teams to create social ‘buzz’ regarding new product launches
• Facilitate client-company communication (respond to queries, get reviews and organize chats and Q&A sessions)
• Prepare weekly and monthly reports on web traffic and ROI
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals via social media to create a strong network
• Train internal teams to integrate and maintain a cohesive social media strategy
• Stay up-to-date with new digital technologies and social media best practices
• Oversee the overall operations, strategy and client relationship
• Oversee social media operations along with digital campaigns
• Engage in BD prospects to grow the Madchatter Digital business and improve the quality of clients overall.
• Responsible for managing and increasing social media profit and loss

Requirements and skills:
• Proven work experience as a social media strategist or social media manager
• Hands on experience using social media for brand awareness
• Understanding of SEO and web traffic metrics
• An ability to identify target audience preferences and build content to meet them
• Familiarity with web design and publishing
• Excellent multitasking skills
• Strong written and verbal communication skills
• BSc degree in Marketing or relevant field