Senior Content Writer

WHAT YOU'LL DO

As a Senior Content Writer in the Design Studios team, you will be a creative thought partner with a strong creative writing background and will collaborate with a larger Content team in an ever-changing environment, creating high-quality, captivating creative work. You will work with our consulting teams and with the broader Design Studios team to lead, conceptualize, and write creative solutions up to final delivery. You will leverage storytelling to solve complex and sometimes ambiguous briefs by translating business language and processes into creative concepts and engaging stories in compliance with BCG standards.

You will drive multimedia briefs that capture the business challenge, ensuring that all deadlines are met and supporting content decisions with creative, strategic, and business reasoning. Through the high quality of your work and communication with clients, you will establish rich and engaging partnerships with BCG consulting teams. You will also be a mentor for junior members of the team, providing guidance, direction, and support throughout their career development. The projects you work on will span a broad range of creative verticals such as Video, Design, Digital, Technology, and Creative Strategy.

YOU'RE GOOD AT
• You have a knack for ideation and conceptualization, creating solutions for a variety of media including video, design, digital, and technology, and you meet the high expectations and BCG standards for cases, proposals, workshops, and campaigns.
• You’re able to develop and lead concepts and campaigns, working with multidisciplinary teams from creative brief to final deliverable, and you’re comfortable presenting work to clients and delivering the reasoning for content decisions.
• You’re experienced at copywriting for various media in all aspects of innovative creative writing from scriptwriting for video to writing for digital technology.
• You have a strong ability to understand complex, sometimes technical briefs and translate business language and processes into compelling creative concepts and engaging stories in compliance with BCG standards
• You’ve worked on ATL, BTL, and digital content, and you’re versatile at creating and curating content.
• You enjoy mentoring junior team members, providing innovative thinking to the Content team, and working closely with the Content Lead on developing and implementing trainings.
• You’re skilled at translating business language, processes, and complex ideas into compelling headlines, taglines, and scripts, and conceptualizing emotive ideas.

YOU BRING (EXPERIENCE & QUALIFICATIONS)
• You have a bachelor's or comparable degree in design, arts, or a related creative field
• You have at least four to six years of relevant experience in a professional services environment, advertising agency, or design agency
• You’ve built a strong portfolio
• You have excellent English language skills

YOU'LL WORK WITH

BCG’s marketing team drives the firm’s reputation as a thought leader. We work to strengthen and protect BCG’s brand, advance our business agenda, and partner with management to engage with our key audiences through tools such as global thought-leadership publications, public relations, alumni outreach, recruitment marketing, and social media.
ADDITIONAL INFORMATION

We are Design Studios, an in-house creative agency comprised of cutting-edge professionals creating premium designs. We are a global, multidisciplinary team of design strategists, creative leaders, and digital experts. We craft powerful design stories for BCG to deliver inspiring solutions to our clients’ challenges. As part of BCG, Design Studios partners with consultants and clients to shape our brand by elevating our work through the power of design. We offer guidance and orientation through a strategic and audience-centric approach, and apply design, technology, and media solutions to take BCG’s achievements to the next level.

As bold design leaders, we are fresh, punchy, and playful, while committed to delivering premium, business excellence. We recognize how to transform complex ideas into compelling visual experiences, and how to activate new commercial opportunities at the intersection of business and design. We value innovation, co-creation, inspiration, and the business impact that design achieves. We believe in the art of the possible and in applying creative solutions to business challenges. We believe we can advance the world by conquering its complexity through a universal human language—design