Product Growth Manager - Software (5-19 yrs)
Published date: 2026/11/10
- Location: Gujarat , Ahmedabad , India
Key responsibilities:
- Positioning - Develop product positioning and messaging that differentiates your products in the market
- Messaging Architecture - Partner with Product Management, Product Design, and Customer Enablement teams on terminology and messaging
- Support sales enablement - support the Enablement team in the communication of the value proposition to the revenue teams and help develop the sales tools that support the selling process of your products
- Product launch - plan the launch of new products and releases and manage the cross-functional implementation of the plan
- Market intelligence - be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to crush them
- Demand generation - provide input to the the strategy and support the marketing programs that drive demand for your products
- Awareness - Partner with the Product Management and Demand Generation teams on marketing activities related to driving awareness and demand for the product in our Target Accounts
Knowledge and Skills :
- Experience in the field of User Experience
- 5+ years of software product marketing experience with at least 2 years experience in a field facing role
- Bachelor's/Master's in business or marketing
- Very strong written and communication skills
- Willing to travel 25%
- Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties
- Positioning - Develop product positioning and messaging that differentiates your products in the market
- Messaging Architecture - Partner with Product Management, Product Design, and Customer Enablement teams on terminology and messaging
- Support sales enablement - support the Enablement team in the communication of the value proposition to the revenue teams and help develop the sales tools that support the selling process of your products
- Product launch - plan the launch of new products and releases and manage the cross-functional implementation of the plan
- Market intelligence - be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to crush them
- Demand generation - provide input to the the strategy and support the marketing programs that drive demand for your products
- Awareness - Partner with the Product Management and Demand Generation teams on marketing activities related to driving awareness and demand for the product in our Target Accounts
Knowledge and Skills :
- Experience in the field of User Experience
- 5+ years of software product marketing experience with at least 2 years experience in a field facing role
- Bachelor's/Master's in business or marketing
- Very strong written and communication skills
- Willing to travel 25%
- Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties
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