Ppc Executive

Published date: 2026/11/07
  • Location: Jaipur, Rajasthan, India
CTC Undisclosed Job Location Jaipur Experience 2 - 3 yrs

Description

For this position, you should be adept in search engine marketing (SEM) fundamentals, particularly search engine optimisation. The role demands a data-focused and analytical bent of mind. Your goal will be to maximise the Return on Investment from our digital marketing campaigns.

Roles and Responsibilities:

Formulate and implement effective paid strategies (both long-term and short-term) with good ROAS.

Optimize PPC budgets and monitor bids to increase ROI.

Oversee ad accounts on multiple platforms (Google, Facebook, etc.).

A/B testing with different ad creatives and landing pages to improve CTR

Managing and optimising multiple PPC campaigns simultaneously.

Perform thorough keyword and audience research followed by strategic targeting.

Track and report daily, monthly and weekly KPIs to evaluate performance and identify opportunities for more efficient ad spend.

Clear and concise copywriting for campaigns.

Ensure that campaigns are aligned across different platforms to avoid wasted spend or crossover.

Staying afoot with PPC and SEM trends and implementing them wherever necessary.

Discover approaches to reduce the risk of click fraud and irrelevant ad spend.

Requirements:

Proven experience of 2-3 years in PPC

Good understanding of Search Ads, Display Ads, Shopping Ads, Remarketing campaigns and Landing Page Designs.

Knowledge of conversion tracking.

Analytical thinking with numeracy skills

Exceptional understanding of Google Analytics, Facebook Analytics, Web Trends, etc.

Good verbal and written communication skills

Understanding of HTML and XML will be an added advantage
Company Name: Techgig

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