Marketing Executive
Published date: 2024/01/10
- Location: Pune, Maharashtra, India
We are looking for aspirational professionals who are motivated by innovation, creativity, superior execution, accountability and adaptability. You will join a team of some of the best and brightest who are collaborating together to build a company and a brand that truly stands for value creation.
Roles & Responsibilities:
§ Participate in the development of new project proposals – provide inputs on product mix, pricing, customer behaviour and real estate trends
§ Supervise the planning and development of KPDL marketing and communications materials.
§ Supervise the preparation, issuance, and delivery of exhibits, and promotion programs.
§ Identify and evaluate co-branding opportunities
§ Identify, evaluate, select and monitor promotions channels and media partners
§ Develop primary research objectives to understand buying patterns, preferences.
§ Initiate, track and monitor consumer oriented primary research initiatives
§ Suggest innovative execution ideas, evaluate ongoing marketing trends and suggest adaptions
§ Create, proofread, review and execute marketing material required for project marketing
§ Evaluate good vendors and agencies for various activities
§ Monitor all product category specific marketing and advertisement activities at Project level
§ Evaluate and propose media agencies/platforms for project marketing
§ Understand consumer profile through various analysis and align marketing activities, targeting and mediums accordingly
§ Interact with sales team on regular basis, identify needs and gaps – suggest and implement solutions to support overall business requirement
§ Closely monitor and control the communication floating in the market through all Medias, discuss with Brand manager and issue corrective measures from time to time to the team – suggest them to maintain standardized communication & ensure brand guidelines are being followed.
Skills Required:
§ Creativity, writing & design skills
§ Basic Knowledge of Photoshop, AI & CDR
§ Hands-on experience with MS Office – Excel, Word & Power Point
Qualification & Experience:
§ Master in Business Administration (MBA) /PG with marketing specialization from reputed university/College
§ Up to 2 years of experience
§ Good interpersonal skills, agile at work, able to empathize, maintain professionalism, display patience and politeness within a sometimes pressurized environment
§ Good team working skills and ability to work with minimal supervision
§ Proven desire to update product knowledge and skill set where required
§ Good communication skills
Roles & Responsibilities:
§ Participate in the development of new project proposals – provide inputs on product mix, pricing, customer behaviour and real estate trends
§ Supervise the planning and development of KPDL marketing and communications materials.
§ Supervise the preparation, issuance, and delivery of exhibits, and promotion programs.
§ Identify and evaluate co-branding opportunities
§ Identify, evaluate, select and monitor promotions channels and media partners
§ Develop primary research objectives to understand buying patterns, preferences.
§ Initiate, track and monitor consumer oriented primary research initiatives
§ Suggest innovative execution ideas, evaluate ongoing marketing trends and suggest adaptions
§ Create, proofread, review and execute marketing material required for project marketing
§ Evaluate good vendors and agencies for various activities
§ Monitor all product category specific marketing and advertisement activities at Project level
§ Evaluate and propose media agencies/platforms for project marketing
§ Understand consumer profile through various analysis and align marketing activities, targeting and mediums accordingly
§ Interact with sales team on regular basis, identify needs and gaps – suggest and implement solutions to support overall business requirement
§ Closely monitor and control the communication floating in the market through all Medias, discuss with Brand manager and issue corrective measures from time to time to the team – suggest them to maintain standardized communication & ensure brand guidelines are being followed.
Skills Required:
§ Creativity, writing & design skills
§ Basic Knowledge of Photoshop, AI & CDR
§ Hands-on experience with MS Office – Excel, Word & Power Point
Qualification & Experience:
§ Master in Business Administration (MBA) /PG with marketing specialization from reputed university/College
§ Up to 2 years of experience
§ Good interpersonal skills, agile at work, able to empathize, maintain professionalism, display patience and politeness within a sometimes pressurized environment
§ Good team working skills and ability to work with minimal supervision
§ Proven desire to update product knowledge and skill set where required
§ Good communication skills
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