Digital Marketing Manager

Job description

Responsibilities
• Plan And Execute All Digital Marketing, Including SEO/SEM, Marketing Database, Email, Social Media And Display Advertising Campaigns
• Design, Build And Maintain Our Social Media Presence
• Measure And Report Performance Of All Digital Marketing Campaigns, And Assess Against Goals (ROI And KPIs)
• Identify Trends And Insights, And Optimize Spend And Performance Based On The Insights
• Brainstorm New And Creative Growth Strategies
• Plan, Execute, And Measure Experiments And Conversion Tests
• Collaborate With Internal Teams To Create Landing Pages And Optimize User Experience
• Utilize Strong Analytical Ability To Evaluate End-To-End Customer Experience Across Multiple Channels And Customer Touch Points
• Instrument Conversion Points And Optimize User Funnels
• Collaborate With Agencies And Other Vendor Partners
• Evaluate Emerging Technologies. Provide Thought Leadership And Perspective For Adoption Where Appropriate
• Requirements And Skills
• BS/MS Degree In Marketing Or A Related Field
• Proven Working Experience In Digital Marketing
• Demonstrable Experience Leading And Managing SEO/SEM, Marketing Database, Email, Social Media And/Or Display Advertising Campaigns
• Highly Creative With Experience In Identifying Target Audiences And Devising Digital Campaigns That Engage, Inform And Motivate
• Experience In Optimizing Landing Pages And User Funnels
• Experience With A/B And Multivariate Experiments
• Solid Knowledge Of Website Analytics Tools (E.G., Google Analytics, NetInsight, Omniture, WebTrends)
• Working Knowledge Of Ad Serving Tools (E.G., DART, Atlas)
• Experience In Setting Up And Optimizing Google Adwords Campaigns, Facebook Ads
• Working Knowledge Of HTML, CSS, And JavaScript Development And Constraints
• Up-To-Date With The Latest Trends And Best Practices In Online Marketing And Measurement

Regards

Manorma

Job Type: Full-time

Salary: ₹25,000.00 - ₹50,000.00 per month

Schedule:
• Day shift

Ability to commute/relocate:
• Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)

Education:
• Bachelor's (Preferred)

Experience:
• Digital marketing: 1 year (Preferred)
• total work: 1 year (Preferred