Web Content Writer

Published date: 2024/01/10
  • Location: Kolkata, West Bengal, India
Job Description

A Content Writer, or Content Creator, is responsible for creating a high-quality, informational content to promote brand, products or services. Their duties include researching and writing content for various platforms, optimising content for search engines and collaborating with other teams like designers and developers to ensure that the content aligns with the company’s brand message.

Experience: 2+ Years of Work Experience working with Fashion Brands or reputed Agency

What do we expect from you?

To create engaging written material like blog posts, articles, social media posts, etc., reflecting the brand's voice.

Duties and responsibilities:
• Researching and writing high-quality content like brand narratives, storytelling, product descriptions, website content, etc.
• Optimising content for search engines using keywords, meta tags and other SEO techniques.
• Collaborating with other teams like designers and developers to align content with the company’s brand
• Measuring the content’s success by tracking KPIs like website traffic, domain authority, backlinks.
• Creating and executing a content calendar.
• Reviewing, editing and proofreading content
Company Name: WNW

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