Sr. Digital Marketing Specialist
Published date: 2026/11/09
- Location: Delhi, Delhi, Delhi, India
Report to directly Sr. Manager or CEO Create digital marketing campaigns and monitor their progress.
Optimize the campaigns with CPC, CPI, CPA, CTR, CPM after analyzing their performance. Set up ad groups and keywords.
Checking daily, weekly, and monthly performance report of campaigns for key metrics.
Manage the organization’s website Tracking website traffic flow regularly & have to provide internal reports.
Creating SMS, GIFs for a campaign. Integrate email-based marketing campaigns.
Do the required optimization of content for the webpage, and social media platforms such as Facebook, Instagram, Twitter, Google Plus, LinkedIn, etc.
Fixing up errors in the online content of website, posts, emails, and other marketing collateral.
Editing and posting articles, website content, content for videos, podcasts, and audio.
Arrange guest posts, webinars, and webcasts on a regular basis. Optimize Landing Pages according to the requirement.
Identify new digital marketing trends and strengthen brand positioning. Search Engine Optimization to be done for the website pages.
Sketching & Execution of the company’s product and services in the digital space.
Execution of social media efforts in order to improve likes, shares, KPIs, tweets, etc.
Create Campaigns for contextual marketing. Experience in managing, implementation of media buying campaigns within timeline and budget is a must.
Candidate should be familiar with the concept of A/B & multivariate testing.
Optimize the campaigns with CPC, CPI, CPA, CTR, CPM after analyzing their performance. Set up ad groups and keywords.
Checking daily, weekly, and monthly performance report of campaigns for key metrics.
Manage the organization’s website Tracking website traffic flow regularly & have to provide internal reports.
Creating SMS, GIFs for a campaign. Integrate email-based marketing campaigns.
Do the required optimization of content for the webpage, and social media platforms such as Facebook, Instagram, Twitter, Google Plus, LinkedIn, etc.
Fixing up errors in the online content of website, posts, emails, and other marketing collateral.
Editing and posting articles, website content, content for videos, podcasts, and audio.
Arrange guest posts, webinars, and webcasts on a regular basis. Optimize Landing Pages according to the requirement.
Identify new digital marketing trends and strengthen brand positioning. Search Engine Optimization to be done for the website pages.
Sketching & Execution of the company’s product and services in the digital space.
Execution of social media efforts in order to improve likes, shares, KPIs, tweets, etc.
Create Campaigns for contextual marketing. Experience in managing, implementation of media buying campaigns within timeline and budget is a must.
Candidate should be familiar with the concept of A/B & multivariate testing.
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