Sr. Content Writer
Published date: 2024/01/10
- Location: Mumbai, Maharashtra, India
Position: Full Time
Responsibilities
• Conceptualising and writing multiple social and digital content plays.
• Optimising social media posts (language, tone, message) based on target audience's behaviors and analytics report.
• Developing standards, systems and best practices (both human and technological) for content creation, distribution, maintenance, content retrieval and content repurposing, including the real-time implementation of content strategies.
• Working with Art Director, Content Head or alone, if necessary, to create appropriate concept and content.
• Providing writing support across media for Advertising, Marketing & Digital Communication.
• Proofreading content.
• Attending client meetings when required.
• Proactively developing content for clients.
Requirements
• Bachelor's Degree in English, with a degree in Communications/Journalism.
• 2-5 years of experience in Advertising, Marketing, Digital Platform content creation.
• A strong portfolio of work with special focus on Architecture, Engineering & Construction businesses.
• Excellent written and verbal communication skills.
• Familiarity with emerging media platforms.
• Capable of juggling multiple projects, sticking to deadlines and ensuring high-quality error-free output.
• Expertise at adopting writing styles as suited to brand/product.
• Expertise at keyword placement and SEO best practices.
• Experience with Social Media Management.
Responsibilities
• Conceptualising and writing multiple social and digital content plays.
• Optimising social media posts (language, tone, message) based on target audience's behaviors and analytics report.
• Developing standards, systems and best practices (both human and technological) for content creation, distribution, maintenance, content retrieval and content repurposing, including the real-time implementation of content strategies.
• Working with Art Director, Content Head or alone, if necessary, to create appropriate concept and content.
• Providing writing support across media for Advertising, Marketing & Digital Communication.
• Proofreading content.
• Attending client meetings when required.
• Proactively developing content for clients.
Requirements
• Bachelor's Degree in English, with a degree in Communications/Journalism.
• 2-5 years of experience in Advertising, Marketing, Digital Platform content creation.
• A strong portfolio of work with special focus on Architecture, Engineering & Construction businesses.
• Excellent written and verbal communication skills.
• Familiarity with emerging media platforms.
• Capable of juggling multiple projects, sticking to deadlines and ensuring high-quality error-free output.
• Expertise at adopting writing styles as suited to brand/product.
• Expertise at keyword placement and SEO best practices.
• Experience with Social Media Management.
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