Specialist / Lead - Content Writer
Published date: 2024/01/10
- Location: Bengaluru , Karnataka, India
Occasionally write long-form (and sometimes edit) digital content that meets project goals, as per need
- Ensure online content complies with our brand standards
- Review stats on an ongoing basis to understand how the copy/content is working and improvise accordingly. Liaison with other departments as needed to ensure the content strategy is effectively implemented across channels
- Create scripts for product videos Partners with product managers, internal business stakeholders and functional teams to define content requirements and strategy that best achieve business goals
- Writes and edits digital content that meets project goals and end-user needs. Works with other departments as needed to ensure the content strategy is effectively implemented across channels
- Ensures online content complies with corporate brand standards, web style guide, legal and compliance Collaborates on the development of content style guides, content and messaging strategies, best practices and processes
- Partners with other writers within the organization to leverage and share ideas and make recommendations that apply broadly across multiple channels
- Reviews analytics on an ongoing basis to understand user behavior to manage and shape content and messaging strategies
- Evaluates the usability of new and existing products, and makes constructive suggestions for change
- Contributes to marketing campaigns with ideas
- Ensure online content complies with our brand standards
- Review stats on an ongoing basis to understand how the copy/content is working and improvise accordingly. Liaison with other departments as needed to ensure the content strategy is effectively implemented across channels
- Create scripts for product videos Partners with product managers, internal business stakeholders and functional teams to define content requirements and strategy that best achieve business goals
- Writes and edits digital content that meets project goals and end-user needs. Works with other departments as needed to ensure the content strategy is effectively implemented across channels
- Ensures online content complies with corporate brand standards, web style guide, legal and compliance Collaborates on the development of content style guides, content and messaging strategies, best practices and processes
- Partners with other writers within the organization to leverage and share ideas and make recommendations that apply broadly across multiple channels
- Reviews analytics on an ongoing basis to understand user behavior to manage and shape content and messaging strategies
- Evaluates the usability of new and existing products, and makes constructive suggestions for change
- Contributes to marketing campaigns with ideas
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