Social Media Strategist
Published date: 2026/11/08
- Location: Bengaluru, Karnataka, India
As a Social Media Strategist, your responsibilities will include:
• Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Instagram, Facebook, YouTube, and LinkedIn.
• Understand the impact of content on overall customer engagement and prioritize accordingly.
• Establish KPIs for measuring performance and report at a weekly and monthly cadence.
• Drive engagement across upGrad Campus Social Media sites.
• Strong understanding of marketing strategy and how to effortlessly utilize concepts throughout various forms of outreach.
We prefer candidates with:
• Min 2-3 years of experience working as a Social Media Strategist or a similar role.
• Impressive communication skills, written and verbal.
• Passion for storytelling on social media platforms
• In-depth knowledge of the most widely used social media platforms.
• Strong digital marketing experience would be preferred
• Awareness of the latest trends in pop culture, lifestyle, and entertainm
• Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Instagram, Facebook, YouTube, and LinkedIn.
• Understand the impact of content on overall customer engagement and prioritize accordingly.
• Establish KPIs for measuring performance and report at a weekly and monthly cadence.
• Drive engagement across upGrad Campus Social Media sites.
• Strong understanding of marketing strategy and how to effortlessly utilize concepts throughout various forms of outreach.
We prefer candidates with:
• Min 2-3 years of experience working as a Social Media Strategist or a similar role.
• Impressive communication skills, written and verbal.
• Passion for storytelling on social media platforms
• In-depth knowledge of the most widely used social media platforms.
• Strong digital marketing experience would be preferred
• Awareness of the latest trends in pop culture, lifestyle, and entertainm
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