Social media & marketing manager

Published date: 2024/01/10
  • Location: Panaji, Goa, India
Job Title: Social Media & Marketing Manager

Job Overview:

We are seeking a talented Social Media & Marketing Manager to join our start-up. The successful candidate will manage and execute our social media and marketing initiatives, driving brand awareness and customer engagement across multiple channels. As a Social Media & Marketing Manager, you will be responsible for developing and executing creative and effective marketing campaigns that target our audience, generate leads, and promote our brand.

Duties and Responsibilities:

• Develop and execute marketing campaigns across multiple channels (social media, email, content marketing, PPC, and SEO)

• Create and maintain the social media calendar and content plan

• Develop creative and engaging social media content (posts, stories, videos, etc.)

• Work with designers, copywriters, and developers to develop compelling marketing collateral and assets

• Analyze and report on the performance of marketing campaigns, identifying areas for improvement and optimization

• Stay up-to-date with industry trends, insights, and best practices

• Manage and execute email campaigns, track performance and ROI

• Manage and oversee the company's social advertising budget and analytic tools to monitor and improve the performance of campaigns

Qualifications and Requirements:

• Bachelor's degree min (preferably in marketing, business or related field)

• 2-3 years of experience. Freshers with exceptional ideas are also welcome.

• Experience creating and executing social media campaigns across multiple platforms (Facebook, Twitter, Instagram, LinkedIn, etc.)

• Demonstrated ability to design, develop and deliver effective marketing campaigns with measurable results.

• Excellent written and oral communication skills.

• Familiarity with analytics tools (Google Analytics, Facebook Insights, etc.)

• Ability to stay up-to-date with the latest trends, technologies, and platforms in social media and marketing.

If you are driven, enthusiastic, and passionate about delivering innovative marketing campaigns that create brand connections and engage customers, we want to hear from you
Company Name: Utopia hospitality Panaji, Goa

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