Social Media Executive

The ideal candidate will create and maintain a strong online presence for our clients. They will implement social media strategies through various social media platforms for the brands/clients in an effort to increase brand awareness.

Responsibilities
• Social Media Management:
• Social media Executives should have a solid understanding of how each social media channel works and how to optimize content so that it is engaging on those channels.
• He/She will be responsible for formulating social media strategies, create engaging content, run analytics data for brand & competition

1A Social Media Strategy
• Build and execute social media strategy for Government, Departments & PSE, Private brand Social media accounts
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages engagement on page

1B Online Reputation & Response Management
• Set up and optimize company/groups/community pages within each platform to increase the visibility of company’s social content
• Moderate all user-generated content in line with the moderation policy for each community
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

1C Analytics & Platform Proficiency
• Able to take events live across all social media platforms
• Building influencer management for brands & programs

Requirements
• Proven working experience of minimum 3 years in social media marketing in handling social media management for Government Department, Public Sector Enterprise or Private Brands.
• Graduate or Post Graduate in Mass Communications, Journalism, Public Policy, Public Relations, Business Management may apply
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills is must, Able to take live on social media platforms
• Demonstrable social networking experience and social analytics tools knowledge
• Positive attitude, Good Listener, Effective Implementer, detail and client oriented with good multitasking and organisational ability
• Experience in execution of Influencer Management Activities for the clients.
• Fluency in English/Hindi (Written & Spoken)
• Bachelor in Mass Communications, Marketing, Business, New Media or Public Relations, Journalism, Public Policy
• Candidates with lesser experience may apply for Trainee
• Employment Type Full-time

Skills Required
• Client Servicing *****
• Social Media Optimisation *****
• Social Media Management *****
• Live on Social Media *****
• Content Curation/ Planning ****
• Content Development ***
• Team Coordination ****

Qualifications
• Bachelor's degree in Mass Communications, Marketing, Business, New Media or Public Relations, Journalism, Public Policy
• Minimum 3 years Experience as a social media executive
• Strong communication, multitasking and analytical skills
• Able to travel multi locations and cover events, seminars etc