SEO Executive

We are looking for an SEO Executive to manage all search engine optimization and marketing activities. You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI. Responsibilities: Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns. Managing the complete marketing strategy includes creating a content roadmap and planning the overall strategy in-store & online. Running Social Media campaign & other social campaigns like surveys, and polls for better engagement. Coordinate with developers & designers for the creation of landing pages with well-researched On-Page content & Off-page backlink process. Create relevant content strategy for google ranking purposes. Track, report, and analyze website analytics and PPC initiatives and campaigns Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies. Optimize copy and landing pages for search engine marketing. Perform ongoing keyword discovery, expansion and optimization. Research and implement search engine optimization recommendations. Research and analyze competitor advertising links. Develop and implement link building strategy. Work with the development team to ensure SEO best practices are properly implemented on newly developed code. Work with editorial and marketing teams to drive SEO in content creation and content programming. Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords. Desired Candidate Profile Proven SEO experience Strategic Planning Competitive Analysis SEO & Analytics Campaign Management Social Media Management Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing. Solid understanding of performance marketing, conversion, and online customer acquisition In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends) Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite) Experience with A/B and multivariate experiments Working knowledge of HTML, CSS, and JavaScript development and constraints Knowledge of ranking factors and search engine algorithms Up-to-date with the latest trends and best practices in SEO and SEM 1+ Year of experienced or Freshers Can Also Apply

Job Type: Full-time

Salary: From ₹8,086.00 per month

Schedule:

Day shift
Morning shift