Senior Performance Marketing Specialist (PPC)

Joining Type : Immediate Joiners

Location : Viman Nagar, Pune

Be part of the AcquireX team that unleashes the power of leading-edge technologies to help improve e-commerce processes in e-commerce world.

We are seeking a Google Ads expert to help us make better business decisions based on our marketing data. The ideal candidate will have a working knowledge of Google Ads, Google Analytics & Google Tag Manager (Bonus skill).

Your primary responsibilities will be maintaining the Google Ad accounts of our company and analyzing the results to identify patterns and trends that can help us improve the efficiency and usability of our products and services. You will also be expected to improve our Google Ads accounts and maximize the return on our investment.

Responsibilities

Below are some of the responsibilities a Google Ads expert is expected to assume in their position:
• Manage all aspects of Google Ad campaigns.
• Create and optimize ad campaigns and paid search landing pages.
• Analyze and optimize ad campaigns to increase return on investment (ROI)
• Use Google Ads to drive a variety of online marketing campaigns.
• Analyze and optimize pay-per-click (PPC) campaigns to increase ROI.
• Manage and optimize display campaigns across multiple devices.
• Develop PPC strategies to increase online visibility.
• Collaborate with a team of marketers, Google Ads specialists, and engineers.
• Play with the tracking aspects via Google Tag Manager and Analytics wherever necessary.
• Daily, weekly & monthly Reporting & Tracking.

Below are the qualifications expected of a Google Ads expert:
• Minimum 5+ years of experience.
• In-depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics.
• An understanding of search engine optimization (SEO) and search engine marketing (SEM).
• Competency with using Word, Excel, or PowerPoint to produce reports and presentations for clients