Senior Marketing Executive

Responsibilities
• Developing strategic approaches to social media campaigns, mailers, trade-show branding including identifying target audiences and creating content that resonates with them
• Regularly produce various content types, including email, social media posts.
• Monitor, track and execute delivery of graphic elements (assets, finished graphics, reference material)
• Excellent knowledge of LinkedIn, Instagram, Google+ and other social media best practices
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Managing the day-to-day operations of social media accounts, including posting content that is relevant to an audience’s interest
• Monitoring the performance of social media campaigns to identify opportunities for improvement or changes in strategy
• Work closely with in-house or external creative agencies to design marketing materials and collaterals
• Stay up-to-date with changes in all social platforms, ensuring maximum effectiveness
• Execute a results-driven social media strategy.
• Stay up-to-date with current technologies and trends in social media, design tools and applications

Requirements
• Previous working experience working as a Marketing Executive for at least 3 years
• MA in Marketing, Communications or similar relevant field
• A proven track record of implementing successful marketing strategies
• In-depth knowledge of market research data, data analysis and statistics
• Hands on experience with marketing software and tools
• Outstanding communication, presentation and leadership skills
• Excellent organizational and time management skills

Location: Mumbai

Interested candidates can send us their CVs at hr.mumbai@kpsanghvi.com