Senior Fashion Designer

Senior Fashion Designer

Analyse, plan and create new design based on current market / fashion trends, collections, customer preferences and competitor activities.

1) Apparel Design
• Plan and create new designs post getting concept guidelines from creative head for look of the season / special collection / events etc
• Set clearly defined guidelines and plan the design range as per sales budget.
• Ensure designs are at par with the current market trends and in line with brand philosophy.
• Ensure precise designs are offered in order to maintain high design success rate and achieve targets.
• Coordinate with Fabric Department , Pattern makers, Tailors, cutting masters etc for sample making and end to end coordination for final production.
• Provide creative direction to the brand by conceptualizing and developing range for different season.
• Ensure desirable level of design approval ratio and give regular feedback in order to make clear decisions on the design range.

2 Innovation
• Ensure seasonal freshness of the collections in tune with international benchmarks and trends to drive brand as an innovative fashion leader.
• Promote new concepts, designs, systems and out of the box thinking for product innovations and processes.

3) Market Research
• Analyze the market and monitor current fashion trends, collections, customer preferences and competitor activities for fashion forecasting and give broad direction to individual brands
• Create themes for different seasons and provide the seasons theme brief to the marketing and visual merchandising team.
• Monitor the activities of the design team to ensure delivery of designs as per design calendar.

Qualifications & Experience

a) Overall Experience : 5+ years of experience into Fashion Design.

b) Industry Experience : Experience in Ladies and Kids wear in Garment Export House

c) Educational Qualification : Fashion design from reputed institute such as NIFT / Pearl or equivalent.

d) Behavioural Skills Required : Good aesthetic sense, effective Communication skills, well organised and collaborative.

e) Technical Skills Required : Well-versed with adobe Photoshop / Illustrator / Coral draw, Innovative, ability to think strategically