Senior Content Writer

Ideapoke’s offerings help global customers find new technologies, enter new markets, and build disruptive new products. The purpose of a Senior Content Writer is to develop content and strategy for promoting the organization’s stories. The position focuses on content planning, development, design, production, analysis, management, and measurement. Why would I love this role? • You are hungry, humble and agile, with a creative approach to problem solving, and a commitment to delivering true value to clients. • You have a great interest in story boarding presentations, reports and redefining how technology and market contents should be written. • Leverage your creativity and creative freedom to come up with new content models and typesets. • You are passionate, knowledgeable yet constantly hungry to learn about emerging technology and the wider innovation ecosystem and its impact on Ideapoke’ s clients. • You are ready to experiment, fail and learn fast. • You don’t mind constant change and ambiguity and are adaptive and flexible while facing new challenges. • You are looking for a dynamic career progression in a fast-growing SaaS organization (backed by leading investors from the valley) developing new products and services in an innovative space. • You are ambitious: At Ideapoke you will be more than just a cog of an organizational machine, we encourage you to challenge the status quo and create your own opportunities. Responsibilities: 1. Create compelling, well-researched, and SEO-friendly content for various channels, including blog articles, website pages, product descriptions, case studies, social media posts, and email newsletters. 2. Conduct in-depth research on industry-related topics to develop a deep understanding of our target audience and their pain points. 3. Collaborate with cross-functional teams, including marketing, product, and design, to develop content strategies and ensure consistent messaging. 4. Optimize content for search engines and implement SEO best practices to improve organic rankings and drive website traffic. 5. Edit and proofread content to ensure accuracy, clarity, and adherence to brand guidelines. 6. Stay updated with industry trends, emerging technologies, and best practices in content writing and digital marketing. 7. Analyze content performance metrics and user feedback to make data-driven decisions for content optimization and improvement. Skills and Experiences: 1. 3+ years of experience as a Content Writer, preferably in B2B Space 2. Proficient in writing for WordPress and familiar with content management systems. 3. Strong command of the English language, with excellent grammar, spelling, and punctuation skills. 4. Proven ability to research and generate creative ideas for content topics. 5. Knowledge of SEO best practices and experience with keyword research and optimization. 6. Ability to work independently, manage multiple projects simultaneously, and meet deadlines. 7. Familiarity with digital marketing concepts and strategies. 8. Basic understanding of HTML and CSS is a plus