Senior Content Writer

Job Description for Content Writing Profile—

Salary Budget - Upto 40k

JOB DESCRIPTION:

Assist with an annual and quarterly content calendar including at least one quarterly campaign and one weekly blog post, among other ongoing necessary written pieces including press releases, customer success stories, one-pagers, slide presentation copy, and more Research industry-related topics (combining online sources, interviews, and professional studies) for the quarterly content calendar Write all blog articles, ebooks, white papers, success stories, press releases, speaking proposals, one-pagers, and more Write clear marketing copy to promote our products/services Proofread and edit all content before publication and publish to HubSpot Build out strategic copy landing pages and website pages Submit work to Senior Director/editors for input, approval, and keywords for SEO Coordinate with marketing and design teams to illustrate articles Conduct simple keyword research and use SEO guidelines to increase web traffic Approve copy of content for social media from the marketing specialist Working with Product Marketing and Sales, identify customers needs and gaps in our content and recommend new topics Ensure all-around consistency (style, fonts, images, and tone) Update website content and copy as needed including building landing pages Conduct media outreach when appropriate for public relations article placement Coordinate interview copy for media outlet requests for publication.

Qualification & Experience:

Graduation/post-graduation in English, Journalism or related field with excellent communication skills.

Relevant agency or content marketing experience of minimum 2 years preferred