Senior Content Writer

About Apty

Apty is a digital platform that accelerates software adoption and goes beyond UI walkthroughs and tooltips to focus on business processes, outcomes, and employee productivity. The proactive digital adoption platform works with any web-based application to track usage, provide on-screen help, and improve overall adoption. Apty's data engine analyzes the user data and provides actionable insights so you can improve efficiency at an unprecedented scale. Apty also functions as an innovative and intelligent platform to provide users with real-time guidance while navigating through web applications. Apty also helps increase employee self-sufficiency and reduce the load on tech support. Apty set sail with a mission to rescue companies stranded when justifying tech ROI and help them gain real, measurable business value when implementing leading technology solutions.

Key Job Responsibilities:
• Research, Plan, Write, Edit. Track and Improve the content of all formats – landing pages, articles, blogs, infographics, videos, pillar pages, case studies, press releases, white papers, etc.
• Apply and maintain consistency in writing standards and adhere to brand guidelines & tonality.
• Copy edit/proofread and fact-check content written by other writers to maintain brand consistency and credibility.
• Collaborate with design, development, Product, Client Success, Sales teams, and other stakeholders to create in-depth content that serves a global audience.
• Deliver high-quality, original engaging content while constantly having to juggle between projects and working on tight deadlines.

Qualifications / Characteristics:
• 3-4 years of experience in marketing communications, Blog, Copywriting, and Copy Editing,
• Experience in basics of content strategy preferred. Strategic thinker with very strong execution skills, with a flair for multi-tasking and working under pressure with tight deadlines.
• Ability to keep things simple and to the point. Translating complex concepts into easy-to-understand materials is essential.
• Open to Work From the office.

What do we offer?
• Full-time employment with competitive compensation and benefits.
• Hybrid work week.
• Opportunity to grow.
• Multi-cultural environment.
• Friendly atmosphere, Supportive team members.
• Competitive Base Salary plus benefits.

Apty is an Affirmative Action, Equal Opportunity Employer that values the strength that diversity brings to the workplace. All qualified applicants will receive consideration for employment and will not be discriminated against based on gender, race/ethnicity, protected veteran status, disability, or other protected group status