Senior Content Writer

Design content marketing strategies and set short-term goals
Manage content calendar for the projects you’re working on and execute the work as planned
Creating concise, eye-catching, and innovative headlines and body copy
Consistently brainstorming and collaborating with team for new ideas and strategies
Building a following for the brand on social media with creative work
Researching markets and industries to compare and create content that is innovative and original
Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, case studies, guides, white papers, guest blog, email marketing, review, infographic, etc.)
Identify customers’ needs and gaps in our content and recommend new topics
Ensure all-around consistency (style, fonts, images, and tone)
Update website content as needed
Proofread and edit content/blog produced by team members before publication
Research industry-related topics (combining online sources, interviews, and studies)
Write clear marketing copy to promote our products/services
Prepare well-structured drafts using Content Management Systems
Submit work to Concerned person for input and approval
Conduct simple keyword research and use SEO guidelines to increase web traffic
Collaborate with campaign managers, design and writing teams to produce high-quality content
Deliver engaging content on a regular basis and inspire team members

Required Skills

Proven work experience as a Content Writer, copywriter, or similar role
Experience doing research using multiple sources
Familiarity with web publications
Excellent writing and editing skills in English
Proficiency with Google Analytics