SEM / Social Media Performance Marketing Manager

Company Overview:

Shop QSE is a dynamic eCommerce company based in Austin, Texas, USA, established in 2023. We specialize in offering a wide range of high-quality products including jewelry, lifestyle items, and home products. Our founder team possesses over 25 years of extensive experience in the jewelry, eCommerce, and retail business across the United States, the United Kingdom, and other global markets. We have ambitious plans to become the market leader in the Lab-grown jewelry market in the US within the next 3 years.

Job Description:

We are seeking an experienced SEM / Social Media Performance Marketing Manager to join our team in Jaipur, India. The ideal candidate will be responsible for driving our online marketing efforts and ensuring effective SEM, SEO, and social media strategies to increase our brand visibility and drive revenue. The successful candidate will possess a strong understanding of Google Ads, SEO, email marketing, and performance marketing campaigns.

Responsibilities:

1. Google Ads and SEO Knowledge:
• Proficiency in creating and managing Google Ads campaigns.
• Strong understanding of SEO techniques to enhance organic search rankings.

2. SEM Campaign Management:
• Plan and execute SEM campaigns targeted at the US market.
• Manage a yearly budget of $200,000 for Google Ads campaigns.

3. Email Marketing:
• Utilize email marketing platforms like Klaviyo or MailChimp to drive revenue through effective email campaigns.
• Develop and manage email marketing strategies to engage and retain customers.

4. Market Research and Trend Analysis:
• Conduct market research and trend analysis to identify opportunities and stay ahead of market developments.
• Use data-driven insights to make informed marketing decisions.

5. Performance Marketing Campaigns:
• Develop and optimize performance marketing campaigns to maximize ROI.
• Monitor and analyze campaign performance using tools such as Google Analytics.

Qualifications:
• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience in SEM and social media marketing.
• Strong knowledge of Google Ads, SEO, and email marketing platforms.
• Proficient in data analysis and decision-making based on performance metrics.
• Excellent communication and analytical skills.

Office Location:

Shop QSE Capital Highstreet Mall 601,

6th Floor,

Mahal Road Jaipur 302017

If you are a results-driven marketing professional with a passion for eCommerce, and you're ready to make a significant impact in a dynamic and growing company, we encourage you to apply for this position. Join us in our journey to become a market leader in the Lab-grown jewelry market in the United States