Search Engine Optimization Executive

Responsibilities
• Conduct thorough keyword research to identify opportunities for content creation and optimization.
• Develop and implement effective SEO strategies to increase website traffic and improve search engine rankings.
• Perform on-page optimization including content optimization, title tags, meta descriptions, header tags, and internal linking.
• Optimize website structure and navigation to improve user experience and search engine crawlability.
• Monitor and analyze website performance using tools such as Google Analytics and Search Console.
• Identify and resolve technical SEO issues, such as broken links, 404 errors, and duplicate content.
• Keep up-to-date with the latest SEO trends and algorithm updates to continuously improve website performance.
• Collaborate with content creators and developers to ensure SEO best practices are implemented across all website content.
• Provide regular reports on website performance and SEO activities to management and stakeholders.

Qualifications
• Bachelor's degree in Marketing, Communications, or related field.
• 3+ years of experience in SEO, with a proven track record of improving website rankings and driving organic traffic.
• Strong understanding of search engine algorithms and SEO best practices.
• Experience with SEO tools such as Google Analytics, Search Console, Ahrefs, SEMrush, Moz, and Screaming Frog.
• Excellent communication skills and the ability to work collaboratively with cross-functional teams.
• Analytical mindset with the ability to analyze data and identify trends.
• Strong attention to detail and the ability to prioritize tasks in a fast-paced environment.
• Experience with technical SEO, including website architecture, HTML, and CSS