Search Engine Optimization Executive,

Published date: 2024/01/10
  • Location: Udaipur, Rajasthan, India
Job title

Sr. Search Engine Optimization Executive

Reports to

Team Lead- SEO

Job purpose

Understanding and analyzing the objective of the client very clearly from the account managers, building a

strategy, and delegating it to the team. Supervising, guiding, and motivating the team to ensure that the team

members are delivering to the best of their abilities. To keep the momentum going and help and assist the

team members in case of any issues. Have a check on deliverables, both quality-wise and commitment-wise. To make sure that the department should work at the best efficiency model.

Duties And Responsibilities

Principal duties and responsibilities for the position:
• Strategy

Design, build and execute strategies for all SEO Objectives.

Facilitate problem-solving with new ideas and high-impact actions ( expert )

Measure, Analyse & build data Insights of execution of strategies (ROI and KPIs).
• Technical

In-depth knowledge of on-site SEO & technical implementation.

Consult the development team to ensure SEO best practices are rightly implemented.

Excellent Understanding of Core Web Vitals, Structured Data, Crawlability, and HTML.

CRO & UI/UX exposure to optimize the traffic to conversions funnel.
• Outreach

Develop link-building strategies and get them executed by the team with quality control.

Find, Connect & Deploy blog posts to get authority links - paid & earned both.

We are bringing innovative ideas to get better outreach opportunities.
• Analytics & Research

Gathering Insights with In-depth understanding & experience of tools: GA universal & 4.0,

GSC, Semrush, Ahref & others.

Generating Business Value & Insights for the brand with SEO KPIs mapping to trackable business

outcomes

Observing market trends, and competitor's actions to generate critical insights for faster & sustainable

growth.
• Team & Situation Management

Analyse team member capabilities and deployment on SEO projects.

Strategic communication with client team - to convey strategy, executions & growth.

Focusing on standardization of processes and check & control to deliver quality growth.

Coaching, training, and assisting in personal development at the individual and team levels. Make sure of

learnings for every individual on the team.
• Adhere to values of O+:

Curiosity

Experimentation

Ownership and

Excited to build a team environment with strong morale, positive energy, consultative and goal-oriented

culture.

Qualifications
• Tech (Any Stream), B.C.A. and Certified Digital Marketing Expert Course or Diploma.

Thorough tool knowledge of all the Search engine tools. Should be a digital marketing expert,

Digital marketing implementation on various platforms like, Facebook, Google, LinkedIn, Twitter

and other media buying platforms. Data & Web Analytics tools like Google Analytics

Analytical & logical skills, Communication skills, Leadership skills, Delegation Skills, and Ability to

think through issues strategically.

Strategize the marketing efforts over different channels. To think from a broader perspective.

Self-motivated, Problem-Solving, Calm, Committed, and Curious.

2-3 Years of experience in SEO profile.

Direct reports

SEO Executives

SEO Interns

Skills: google,kpis,ahref,cro,html,facebook,linkedin,semrush,seo kpis,web analytics,google analytics
Company Name: Zigsaw

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