Search Engine Optimization Executive

The Digital Marketing Specialist is responsible for coordinating and implementing SEO Team Leader strategies for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved

Responsibilities
• Manage and execute implementation of SEO and SMO strategies
• Communication to clients, team and management on strategy/project development, timelines and results.
• Keep pace with SEO,search engine, social media and internet marketing industry trends and development
• Contribution to the company blog and at least one social media community
• Perform keyword search in coordination with client business objectives to optimize content and uncover new opportunities
• Provide SEO analysis and recommendation in coordination with elements and structure of websites and web pages
• Provide recommendations and execute/manage strategies for content development in coordination with SEO goals-general and keyword specific
• Help to create and support marketing content to socialize and use for social media purposes (e.g.customer video briefs,customer case studies,blog posts,posts from analysts and customers)
• Develop and implement link building campaigns to improve rankings on targeted keywords as per given timelines
• Develop,manage and execute communication/content strategies via social communities in coordination with client goals
• Implement and administer search engine programs (XML sitemaps,shopping feeds,webmaster tools)
• Monitor and evaluate search results and search performance across the major search channels in order to improve rankings
• Research and administer social media tools in support of clients social media strategy
• 14. Monitor and evaluate web analytics dashboard and reports in order to develop and recommend SEO strategies
• Communication to team and management on project development, timelines and results
• Keep up to date with the latest SEO algorithm updates
• Define requirement, tasks and resources associated to SEO strategy

Qualifications
• Bachelor's degree in Information Technology or related field
• 6 + years' of technical experience
• Strong analytical skills on SEO
• Understanding of all search engines and functions as well as marketing