PW (PhysicsWallah) Noida, Uttar Pradesh

Company Description-

PhysicsWallah is an Indian online education technology startup based in Delhi, originally created as a YouTube channel in 2014 by Mr. Alakh Pandey. We are the first company aiming to build an affordable online education platform for each Indian student who dreams of IIT & AIIMS but is unable to afford the existing offline/online education providers.

We provide e-learning via our YouTube Channel and PhysicsWallah App/Website by providing lectures for JEE Mains and Advanced level, NEET and Board Exams.

YouTube Channel- https://youtube.com/c/PhysicsWallah

Name of Profile: SEO Content Writer

Employment Type: Full-Time

Location: Noida

Physics Wallah is seeking a talented and dedicated SEO Content Writer to join our team. As an SEO Content Writer, you will play a crucial role in creating high-quality, engaging, and optimized content that resonates with our target audience and enhances our online presence. Your expertise in search engine optimization and excellent writing skills will be vital in driving organic traffic and improving our website's visibility. This position requires a deep understanding of SEO principles, a passion for physics education, and the ability to produce content that effectively communicates complex concepts to students.

Roles & Responsibilities:
• Create compelling and SEO-friendly content, including blog articles, website pages, social media posts, and marketing materials, with a focus on education.
• Conduct thorough research on topics, educational trends, and competitors to develop content ideas that cater to the needs and interests of our target audience.
• Optimize written content for search engines by incorporating relevant keywords, meta tags, and other on-page SEO elements.
• Collaborate with the marketing team to develop and implement content strategies that align with our brand and educational goals, ensuring consistency across platforms.
• Stay updated with the latest SEO trends, algorithms, and best practices to ensure content remains optimized and performs well in search engine rankings.
• Proofread and edit content for accuracy, clarity, grammar, and adherence to brand guidelines.
• Utilize data analytics tools to track content performance, identify areas for improvement, and make data-driven decisions to optimize content strategies.
• Collaborate with other team members, such as graphic designers and developers, to enhance content with visuals, infographics, and interactive elements.
• Stay informed about the latest developments in physics education, emerging technologies, and digital marketing techniques to identify new opportunities for content creation and promotion.
• Assist in the planning and execution of content calendars, ensuring timely delivery of high-quality content to meet marketing objectives.

Qualifications:
• Bachelor's degree in Physics, Education, English, Journalism, or a related field. A strong understanding of physics concepts and education is highly desirable.
• Proven experience as an SEO Content Writer or similar role, with a solid portfolio of published articles and content that demonstrates your expertise in both physics and SEO.
• In-depth knowledge of SEO principles, keyword research, and on-page optimization techniques.
• Exceptional writing, editing, and proofreading skills, with a keen eye for detail and grammar.
• Familiarity with content management systems (CMS)
• Proficiency in using SEO tools and analytics platforms to measure and improve content performance.
• Ability to work independently, meet deadlines, and manage multiple projects simultaneously.
• Strong research skills and the ability to transform complex information into engaging and accessible content.
• Passion for physics education and a genuine interest in helping students succeed in their learning journey.
• Excellent communication and collaboration skills to work effectively with cross-functional teams