Product Marketing Manager
Published date: 2026/11/08
- Location: Noida, Uttar Pradesh, India
Job Description
• Creating and executing a solid product marketing strategy & execution plan
• Work with various product marketing tools such as clever tap, branch, Mailchimp, Zapier etc. to build and track end-to-end funnels.
• Creating content strategies based on business objectives, category focus, and audience segment through all channels.
• Coordinate with the product team to increase awareness and adoption of new features or products.
• Translate technical details into benefits for the user
• Follow and analyze market trends to position products
• Craft compelling messages across marketing channels (landing pages, ad campaigns)
• Work with various teams (design, content, acquisition, product, sales) to implement strategies
• Develop and implement strategies to drive awareness and demand
• Evaluate projects using relevant KPIs and feedback from existing and prospective customers
Requirements and skills
• Proven experience in startups
• Background in design and copywriting is a plus
• Experience in market analysis
• Familiar with product marketing tactics (e.g., integrated marketing campaigns)
• Working knowledge of web analytics tools (Google Analytics, WebTrends)
• Creativity
• Analytical mind and strong quantitative skills
• Experienced in Email Marketing, Content Marketing, Notification (Clevertap), and User journey tracking.
• Strong propensity to find growth hacks
• Creative and strategic thinker. 1st principal thinker
• Creating and executing a solid product marketing strategy & execution plan
• Work with various product marketing tools such as clever tap, branch, Mailchimp, Zapier etc. to build and track end-to-end funnels.
• Creating content strategies based on business objectives, category focus, and audience segment through all channels.
• Coordinate with the product team to increase awareness and adoption of new features or products.
• Translate technical details into benefits for the user
• Follow and analyze market trends to position products
• Craft compelling messages across marketing channels (landing pages, ad campaigns)
• Work with various teams (design, content, acquisition, product, sales) to implement strategies
• Develop and implement strategies to drive awareness and demand
• Evaluate projects using relevant KPIs and feedback from existing and prospective customers
Requirements and skills
• Proven experience in startups
• Background in design and copywriting is a plus
• Experience in market analysis
• Familiar with product marketing tactics (e.g., integrated marketing campaigns)
• Working knowledge of web analytics tools (Google Analytics, WebTrends)
• Creativity
• Analytical mind and strong quantitative skills
• Experienced in Email Marketing, Content Marketing, Notification (Clevertap), and User journey tracking.
• Strong propensity to find growth hacks
• Creative and strategic thinker. 1st principal thinker
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