PPC (Pay Per Click) Manager
Published date: 2024/01/10
- Location: New Delhi, Delhi, India
Minimum PPC working experience of 3 years
• Create, run, and manage multiple Ad campaigns across channels.
• Identify and execute optimization recommendations to increase campaign ROI.
• Maintain and operate day-to-day campaign spending as per allocation.
• Run campaigns on different platforms - Google/Bing, GDN, Twitter, LinkedIn, Facebook, YouTube, Native Ads, and Programmatic.
• Build and run A/B creative tests and spend scaling tests.
• Identify pain points to creatively improve non-performing areas.
• Monitor the progress of campaigns using various reporting tools and tweak strategies & budgets based on current performance to maximize ROI.
• Use a data-driven approach to manage campaigns and derive insights on strategy and performance.
• Complete responsibility for campaign, KPI & Lead targets
• Create, run, and manage multiple Ad campaigns across channels.
• Identify and execute optimization recommendations to increase campaign ROI.
• Maintain and operate day-to-day campaign spending as per allocation.
• Run campaigns on different platforms - Google/Bing, GDN, Twitter, LinkedIn, Facebook, YouTube, Native Ads, and Programmatic.
• Build and run A/B creative tests and spend scaling tests.
• Identify pain points to creatively improve non-performing areas.
• Monitor the progress of campaigns using various reporting tools and tweak strategies & budgets based on current performance to maximize ROI.
• Use a data-driven approach to manage campaigns and derive insights on strategy and performance.
• Complete responsibility for campaign, KPI & Lead targets
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