Personal Banker

Job Title : Personal Banker

Business Unit (PA) : RBB

Team : Retail Branch Banking

Location of role : Shahdara

Industry : Banking

Job Responsibilities:

A. Sales
• Maintain Daily Sales Report
• CH 106 and CH 104 Calling
• Ensure quality new acquisition on SA and CA for Resident/Non Resident
• Penetration of Saving Accounts on non liability customers
• Utilizing the sales resources (BDR/COEX) for optimal sales support
• Penetration of FD to unique customers
• Using Data-mine for cross-selling
• Sales of various Credit Cards; Sales of Third Party Products to the customers
• Sales of Asset Products
• Disseminating product information
• Activation
• Calling on customers who transfer their salary a/cs to other banks immediately on credit.
• Calling on Large Value Attrition
• Attrition control of customers

B. Managing Classic Portfolio
• Manage the benchmark no. of customers in the portfolio
• Extend Classic benefits to customers basis identification in eligibility lists/ LTR
• Ensure that optimal levels of Income generating Product Group Holding (IPH) is reached
• Ensure that the Customer Group profitability is achieved
• Ensure that all classic customers within the portfolio are contacted
• Usage of APT and data in CRM for effective call planning and review with BH / PBA(Pre call planning and post call review )
• Detailed updation of interaction to be captured in CRM , Tasks/ leads to be created , profiler to be updated on same day of interaction.

C. Achievement of income plans and other benchmarks within portfolio
• Ensure that income plans for the month and year are duly met across products
• Achieving of portfolio level benchmarks of and IPH
• Income product to be sold to each group of the portfolio in the year
• Ensure that the benchmark sales per month is met
• Usage of net banking / Mobile banking, Billpay , RDFD penetration benchmark to be met
• CEP to be met as per cycle
• All customers to have valid mobile and email address

D. Customer services
• Ensure quality customer service is delivered
• Recording complaints as per the specified process
• Resolving all complaints received (self, branch, other units) within the stipulated TAT’s
• Ensure appropriate customer communication on closures & copy of that to be filed.
• Preventive complaint management
• Asking for feedback from customers, who may not be complaining
• Promoting all direct banking channels and ensuring that the customer is utilizing the same
• Check back on recent customer’s registered to DBC channel and give any specific help required
• Responsibility of opening the customer account within the TAT.

E. Operations
• Ensure certification of documentation required for opening and maintaining customer accounts
• Error free documentation for all account opening and all customer instructions
• Maintaining Tatkal kits as per laid down process
• As a locker custodian ensure that locker allotment and all other related operations is as per prescribed process
• Includes managing standing instructions
• Submission of daily e-schedule indicating the third party sales done
• Updation of CRM for the asset leads generated
• Updation of weed-out database on the portal
• Ensure KYC norms are adhered to at all points of time
• Opening of accounts under smart account mode

Educational Qualifications:

Graduation

Key Skills:
• Sales and Influencing Skills
• Banking Product & Process Knowledge
• NRI Product and Regulatory Knowledge
• Planning and Organizing Skills
• Communication
• Knowledge of Competition & Current trends in financial Industry.

Experience Required:
• Three years minimum (in sales)
• Exposure to banking (required