Performance Marketing Manager
Published date: 2026/11/07
- Location: Chandigarh, Punjab, India
Role:
- To lead ROI-driven paid advertising efforts on Facebook, Google, and other ad platforms.
- Compose relevant ad copy, create new campaigns, and develop and implement A/B tests on copy and
landing pages.
- Responsible for setting the category-specific Performance Marketing and Acquisition Strategy,
including planning, budgeting, reporting, and execution across multiple channels (owned & paid)
-Apply customer and channel insights to inform and evolve our customer segmentation strategy for
omnichannel growth.
- Setting up attribution models, and multi-channel tracking.
- Create, maintain, and optimize PPC campaigns, ad copies, landing pages, A/B testing, and budgeting.
- Manage third parties effectively such as digital agencies/design agencies.
- Religiously track funnel conversion and identify key areas for improvement. Engage with the
concerned team to drive engagements and deliver results
- Suggest Landing page optimizations for a better conversion rate.
Desired...
- To lead ROI-driven paid advertising efforts on Facebook, Google, and other ad platforms.
- Compose relevant ad copy, create new campaigns, and develop and implement A/B tests on copy and
landing pages.
- Responsible for setting the category-specific Performance Marketing and Acquisition Strategy,
including planning, budgeting, reporting, and execution across multiple channels (owned & paid)
-Apply customer and channel insights to inform and evolve our customer segmentation strategy for
omnichannel growth.
- Setting up attribution models, and multi-channel tracking.
- Create, maintain, and optimize PPC campaigns, ad copies, landing pages, A/B testing, and budgeting.
- Manage third parties effectively such as digital agencies/design agencies.
- Religiously track funnel conversion and identify key areas for improvement. Engage with the
concerned team to drive engagements and deliver results
- Suggest Landing page optimizations for a better conversion rate.
Desired...
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