Performance Marketing Executive
Published date: 2024/01/10
- Location: ahemdabad, Gujarat, India
Rakhiyal, Ahmedabad, Gujarat 240000 - 300000 inr / year Fri, Sep 30, 2022 Full time Contact Us: +91-XXXXXXXXXX Responsibilities: - Generate demand and nurture prospects from awareness to a consideration stage using the display mediums including Facebook, Instagram, Linkedin, YouTube and Google. - Understanding audience behaviour and creating the right segmentation to target and re-market contextually. - Set-up, manage and Scale campaigns on different ad-platforms. - Writing quirky and intriguing ad copies and translating that to visual ideas. Conceptualize and co-ordinate with the design team to give a form to your ideas and imagination. - Reporting and analysis of spend performance and campaign effectiveness. - Understand the different technologies in the stack that can aid better targeting and conversions. - Create and manage campaigns of Amazon marketing services (AMS) and achieving better ACOS - Create and manage campaigns on other marketplaces like Flipkart, Purplle, Snapdeal etc Key Competencies: - strong problem-solving skills - Good knowledge of analytics tools and Ad platforms Google Analytics, Facebook Ads, Google Ads. - Excellent quantitative and data analysis skills - Education - Graduate /Postgraduate (Engineering education is mandatory) - Experience required - 3+ Years’ experience in B2C (beauty & personal care preferred
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