Performance Marketing

Position: Marketing Manager – Growth & Performance

Location: Ghatkopar, Mumbai

Exp.: 2+ years

Type: Full time

Salary : 4-6 LPA

Role Requirements:

- Lead and manage end-to-end performance marketing, contributing to D2C growth and website

brand building

- Develop and execute device media plan strategies across Google (Search, VAC, Pmax, Display

Campaigns, UAC, UACe APP Campaigns) and Facebook (App & Web Campaigns)

- Manage and coordinate end-to-end digital marketing campaigns encompassing SEO, SEM,

email marketing, social media marketing, content marketing, CRM, influencer marketing, and

affiliate marketing

- Drive brand growth and sales by strategically growing brand presence on key platforms such

as Amazon, Nykaa, and Flipkart etc.

- Strategize promo and product combo designs, conduct price point and product category

analysis, and focus on AOV growth improvement, new user acquisition, and CAC optimization

- Establish strategic partnerships and execute cross-promotion activities to maximize brand

benefits and drive promotion-based campaigns across voucher partner channels

- Track sales, customer trends, monthly P&L and budgets, and contribution margin, analyze

campaign data and metrics regularly to measure performance, identify trends, and

recommend strategies for enhancement.

- Organize marketing and PR events, including product launches, seasonal promotions, and

strategic alliances with influencers/bloggers.

- Identify challenges in focus areas and provide weekly and monthly reporting/presentation to

senior management

- Manage agency relationships and ensure strong performance and timely deliverables

implementation of media plans, creatives, and artworks.

Essential Skills:

Microsoft PowerPoint, Microsoft Excel, Growth Marketing, DTC, CAC optimization, Performance

Marketing, Facebook Marketing, Project Management, Analytical Skills, A/B Testing,

Presentation Skills, Digital Marketing, Google Adwords, Data Analysis, Google Ads, Marketing

Strategy

Desirable Experience:

- Having worked with Skincare, Cosmetic or Beauty brands

- Worked with a lean team and delivered results with individual contribution

- Good pulse of Go-to-Market Brand launches for skincare & haircare products

We are looking for someone to join us immediately / as early as possible

If interested then mail at u.mukadam@talentcorner.in