Media Executive

We have an opening for Media Executive only for the Mumbai location.

Details are mentioned below:

1. Experience: 2+years of experience in digital media

2. Salary: As per industry standard

3. Location: Mumbai (Onsite)

I am special because

I help clients achieve sales on their e-commerce D2C platforms including Marketplace like Amazon, Flipkart, I plan and execute digital campaign and generate positive ROI on marketing spends.

How do I achieve this?

· I run e-Commerce, and Digital Marketing programs across platforms, advertising and native content formats, and product/service portfolios in the most optimized manner possible.

· I have Expertise in Facebook & Google Ads.

· I manage and execute high-value ad campaigns across search, social media, mobile applications, websites, and other platforms.

· I Design and carry out well-structured experiments (including tracking, measuring, and reporting).

· I work with cross functional teams to optimize all digital assets and drive generation of relevant traffic. I proactively research campaign issues, creating and executing action plans based off findings in order to effectively concentrate on ROI

· I obsessively monitor and report on campaign performance and rigorously conduct analysis to achieve all set conversions. I suffer from Analysis Mania and I rigorously follow-up on all data available to create all possible tangible reports as a habit, as regularly as I can.

I need to Be/Have

· An Expert-level SEM/ PPC practitioner that’s managed some serious ads spend and helped companies achieve the Sales/ROI Targets (4+ years’ experience)

· Mini 2 years in (Retail) Digital Marketing at an E-commerce site, incl SEO experience, traffic acquisition

· Strong analytical skills and data-driven thinking (Analytic skills: excel in playing with KPIs like sales data, channel margin.)

· Proven ability in high end spends campaign creation and optimization, multi-touch attribution to track touchpoints across the funnel, which will help maximize Pay-Per-Click (PPC) campaign effectiveness.

· Ability to develop hypotheses and perform A/B (or multivariate) testing to recommend optimizations

· Experience with leveraging customer insights to better segment, target and reach potential customers via social media channels, apps, ad formats, etc.

· Highly analytical mindset with strong Microsoft Excel/Tableau etc. skills for analyzing and reporting data