Media Executive
Published date: 2024/01/10
- Location: Maharashtra, Mumbai, India
Key Responsibilities:
• Will support the Performance Marketing Manager to align promotional planning and campaigns with appropriate marketing activities, working with Planning,
• Creatives, and Marketing Analytics to ensure smooth campaign launches.
• Identify new and help maintain existing relationships with our essential external partners to ensure we remain at the forefront of innovation, monitoring campaign performance across all vendors daily to ensure the targets are met on a monthly basis, and reporting on issues/blockers.
• Will update reports and analyze Display & Paid Social activities to understand the performance and effectiveness of each sub-channel in detail, and share recommendations with senior colleagues.
• Incorporate Creative Test and Learn opportunities into Display & Paid Social campaigns.
• Complete day-to-day performance marketing tasks to maximize ROI.
• Manage digital marketing campaigns on several platforms (Facebook Ads, Google Ads, etc.)
• Track, report and analyze website analytics and PPC initiatives and campaigns.
• Be in contact with your assigned clients and create weekly/monthly reports.
• Work with other teams to identify opportunities
• Oversee the development of specified campaigns or project deliverables set by senior colleagues
Experience: 0-1.5year
Agency experience shall be preferred
• Will support the Performance Marketing Manager to align promotional planning and campaigns with appropriate marketing activities, working with Planning,
• Creatives, and Marketing Analytics to ensure smooth campaign launches.
• Identify new and help maintain existing relationships with our essential external partners to ensure we remain at the forefront of innovation, monitoring campaign performance across all vendors daily to ensure the targets are met on a monthly basis, and reporting on issues/blockers.
• Will update reports and analyze Display & Paid Social activities to understand the performance and effectiveness of each sub-channel in detail, and share recommendations with senior colleagues.
• Incorporate Creative Test and Learn opportunities into Display & Paid Social campaigns.
• Complete day-to-day performance marketing tasks to maximize ROI.
• Manage digital marketing campaigns on several platforms (Facebook Ads, Google Ads, etc.)
• Track, report and analyze website analytics and PPC initiatives and campaigns.
• Be in contact with your assigned clients and create weekly/monthly reports.
• Work with other teams to identify opportunities
• Oversee the development of specified campaigns or project deliverables set by senior colleagues
Experience: 0-1.5year
Agency experience shall be preferred
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