Marketing Operations Executive

Job Title: Marketing Operations Executive Job Summary: We are seeking an experienced Marketing Operations Executive with a proven track record in managing Google Ads with a large budget, handling Instagram accounts, implementing various marketing strategies, and demonstrating expertise in E-commerce. The ideal candidate should also possess proficiency in the WebEngage CRM tool. Responsibilities: • Google Ads Management: • Develop, implement, and optimize Google Ads campaigns to drive targeted traffic and achieve business goals. • Monitor and analyze performance metrics, providing regular reports and recommendations for improvements. • Social Media Management: • Take ownership of the company's Instagram account, creating engaging content and managing interactions with the audience. • Stay updated with industry trends and social media best practices to enhance brand visibility. • Marketing Strategy Implementation: • Set up and execute email campaigns to reach and engage the target audience effectively. • Implement WhatsApp campaigns for customer engagement and brand promotion. • Ensure timely uploading of posters/banners on relevant platforms. • E-commerce Expertise: • Leverage expertise in E-commerce to drive sales through online channels. • Collaborate with cross-functional teams to enhance the online shopping experience and optimize conversion rates. • WebEngage CRM Tool: • Utilize proficiency in the WebEngage CRM tool to streamline marketing operations and enhance customer relationship management. • Implement strategies for personalized and targeted communication with customers. • Campaign Analysis and Reporting: • Regularly analyze marketing campaign performance, providing insights and recommendations for improvement. • Generate comprehensive reports on key performance indicators and present findings to the marketing team. • Project Management: • Coordinate with internal teams and external partners to ensure seamless execution of marketing initiatives. • Manage timelines and deadlines to ensure all tasks are completed on schedule. Qualifications: • Bachelor's degree in Marketing, Business, or a related field. • Proven experience in managing Google Ads with a large budget. • Demonstrated success in handling Instagram accounts for business. • Experience in implementing email and WhatsApp campaigns. • Proficiency in E-commerce strategies and implementation. • Familiarity with the WebEngage CRM tool is a plus. • Strong analytical and project management skills. • Excellent communication and interpersonal skills. How to Apply: Interested candidates are invited to submit their resume along with a cover letter detailing their relevant experience and achievements. Please include examples of successful marketing campaigns you have managed. Note: This job description is intended to convey information essential to understanding the scope of the position and is not an exhaustive list of skills, efforts, duties, responsibilities, or working conditions associated with it. Job Type: Full-time Salary: ₹20,000.00 - ₹30,000.00 per month Benefits: • Health insurance Schedule: • Day shift Experience: • Operations: 1 year (Required) • total work: 1 year (Required) Ability to Commute: • Pitampura, Delhi, Delhi (Required) Ability to Relocate: • Pitampura, Delhi, Delhi: Relocate before starting work (Required) Work Location: In person