Marketing Operations Digital Marketing Advisor

Published date: 2024/01/10
  • Location: Gurugram, Haryana, India
About Accenture: Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services and Accenture Song-all powered by the world's largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at accenture.com
• Project Role :Digital Marketing Advisor
• Project Role Description :Manage the production of digital materials for the company brand, including websites, emails, mobile content, and promotional campaigns. Coordinate digital production services with creative and development agencies and marketing personnel.
• Management Level :10
• Work Experience :4-6 years
• Work location :Gurugram
• Must Have Skills :
• Good To Have Skills :
• Job Requirements :
• Key Responsibilities : 1 Deployment of tags across client sites using any TMS tool like Launch/Tealium/Ensighten/GTM
2 Creating and configuring Report Suites Creating and managing segments, calculated metrics and rules
3 Creating SDR and writing technical documentation for a medium/large scale commercial websites
• Technical Experience : 1 Candidate should have minimum 4-7 years experience using Adobe Analytics
2 Experience in troubleshooting and debugging of analytics implementation
3 Hands on experience on Java Script and HTML
4 Deploying the Page Load Rule for 3rd party marketing tags like Facebook pixels -Google Marketing Tags etc
• Professional Attributes : 1 Ability to translate clients business needs into technical measurement requirements
2 Ability to apply data collection methods to consult clients on sustainable tracking solutions
• Educational Qualification : 1 B Tech in any mainstream or MCA
Company Name: Accenture

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