Marketing Manager -Digital Marketing

Responsibilities
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns, and assess against goals.
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimize user funnels.
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Requirements and skills
• Any degree in marketing or a related field.
• Proven working experience in digital marketing (Product marketing).
• Demonstrable experience in marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Solid knowledge of website analytics tools
• Working knowledge of ad serving tools .
• Experience in setting up and optimizing Google Adwords campaigns.
• Strong analytical skills and data-driven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement.

ONLY CANDIDATE WITH ECOMMERCE PRODUCT (HEALTH CARE) EXPERIENCE PREFERRED.

Benefits of working with us:
• 30 days annual leave
• 2 days a week off

Schedule:
• Day shift

Ability to commute/relocate:
• Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Experience:
• total work: 2-5 YEARS
• Speak with the employer* +91 9600888425

Job Type: Full-time

Salary: ₹30,000.00 - ₹45,000.00 per month

Benefits:
• Provident Fund

Schedule:
• Day shift

Supplemental pay types:
• Yearly bonus

Ability to commute/relocate:
• Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):
• have you worked on healthcare product marketing?

Experience:
• Digital marketing: 3 years (Preferred