Marketing Manager

Job Summary:

The Marketing Manager will coordinate and develop marketing policies, strategies, programs, and campaigns to develop company brands in market to achieve organisational sales goal.

Scope and Impact of job:

Person in this position is responsible for development, planning, implementation, analysis and control of marketing strategy to promote company brands for revenue generation.

Skills:

Good teamwork skills, communication skills, networking ability, adaptability, strong attention to details, good organizational and planning skills, creativity and technical writing skills, commercial awareness, technical knowledge, Strong analytical and problem-solving skills, Strong supervisory and leadership skills, Ability to create, implement, and monitor budgets. Thorough understanding of principles and methods used to promote, display, and sell products and services.

Supervisory responsibilities:

· Recruits, interviews, hires, and trains new staff in the department.

· Oversees the daily workflow of the department.

· Provides constructive and timely performance evaluations of the team.

· Regular review and analysis of goals on monthly, quarterly, and annual basis.

Job Description:

· Gathers and analyses information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.

· Conducts market research, sales forecasting, and strategic planning to assess and ensure the sale and profitability of products.

· Conducts pricing research and analysis to ensure competitive product and service pricing.

· Maintains knowledge of trends and developments in the market; identifies needs for new products and services and makes recommendations to leadership for new product development.

· Assist in the organizing of promotional events and traditional or digital campaigns and attend them to facilitate their success.

· Analyze and evaluates financial aspects of product development.

· Collaborates in the development of new products with R&D and external recourses.

· Composes, develops, evaluates, and conducts training on marketing and sales activities, strategies, and policies.

· Collaborates, participates in, and coordinates promotional activities or trade shows.

· Negotiates contracts with external venders for services needed to execute a marketing strategy.

· Monitor progress of campaigns using various metrics and submit reports of performance.

· Technical support to field sales team

· Write marketing literature (brochures) to augment the company's presence in the market for promotional activity of products.

· Efficient use of digital media and all marketing resources to create brand value in market

· Update spreadsheets, databases, and inventories with statistical, financial and non-financial information.

· Initiate and control survey to assess customer requirements and dedication.

· Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities.

· Performs other duties as assigned.

Candidate Requirements:

Education and Experience:

· Bachelor’s or master’s degree in business, Marketing or related field required.

· At least six years of experience in a related field.

Job Type: Full-time

Salary: ₹90,000.00 - ₹125,000.00 per month

Benefits:
• Health insurance
• Paid sick time
• Provident Fund

Schedule:
• Day shift

Application Question(s):
• Total Experience?
• Current CTC?
• Expected CTC?
• Joining notice?
• Notice Period?
• Relevant Experience in Marketing for ATL & BTL?

Education:
• Bachelor's (Required)

Ability to Commute:
• Pune, Maharashtra (Required)

Speak with the employer
+91-XXXXXXXXXX
Expected Start Date: 16/10/2023