Marketing Executive

Executing the Annual Promotions & events marketing including budgets and brand strategy in line with the marketing objective.

Coordinating and working closely with advertising sales, editorial teams, and promotional agencies to ensure a continuity of positioning, brand values, and message across the communication.
To Increase circulation and subscription of the publications via marketing initiatives and monitor newsstand sales trends.

Brief and liaise with the advertising and events team on the conceptualization, creation, production, and execution of all advertising and events- marketing-related activities.

Coordination with the ad agencies, PR, and vendors to effectively plan ATL & BTL activities for any publication or for any event.
Identify the information gaps and research accordingly. Execute brand-building activities for ASAPP Info Global Group and the various publications and events within its fold. Execute timely events barter tie-ups annually. Ensure Sponsor/Association/Exhibitor Marketing deliverables are coordinated and met. Conceptualise, Coordinate, and Execute Internal & External Publications & Events Ad
• An ongoing activity annually.

Experience :

1+ years Qualification :
Any Graduate / Post-graduate Location : MUMBAI - Sewri (harbour line) 5 minutes walking distance from Sewri Station & Bus Depot

Office Timing:
Monday to Friday 9.30 am to 6.30 pm (Weekends off - However, in a month at least 1 Saturday is working)

Desired Profile:
Experience in Marketing and/or Marketing Coordination Role (preferably in media)

Good communications skills:
Very good command of English and good writing skills. Understanding of brand communication, trade marketing, sales planning, product development & market research principles. Understanding of media traditional & new