Marketing Executive

As a Marketing Executive, you will undertake marketing projects for the benefit of Organique. You will organize creative campaigns and promotional events that can boost the company’s engagement, platforms and success according to trends and market requirements. You will be passionate about the “art” of marketing and have many ideas for building efficient strategies. You must bring forth a strong arsenal of techniques and methods to promote our product. Your goal is to reach out to the market and cultivate the client’s interest in our services in ways that strengthen our reputation and facilitate our continuous growth.

What you’ll do:
• Research the market, analyzing the latest trends to help define organique’s marketing strategy
• Brainstorm and create creative posts, stories, and content for organique’s various social media platform
• Initiate and execute promotional events and campaigns, and coordinate with third-party vendors or partners to execute successful events
• Collect data on market competitors, including prices, campaigns, as well as marketing and distribution methods
• Gather and analyze information on customer needs and preferences to identify potential markets for sales through client surveys or retention reports
• Produce reports to understand daily/weekly/monthly/yearly marketing results and performance of Organique (Google ads, client engagement, etc.)
• Develop and execute marketing initiatives to appeal to the target audience using appropriate channels such as email, social media and traditional media
• Develop means of measuring the effectiveness of marketing and promotional campaigns, including advertising and communications strategies
• Design digital media campaigns aligned with business goals
• Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)
• Establish our web presence to boost brand awareness
• Maintain a strong online company voice through social media
• Liaise with the branding agency to achieve brand consistency
• Suggest and implement direct marketing methods to increase profitability
• Monitor ROI and KPIs of Organique
• Track and report on social media insights (traffic, engagement, shares, conversion rates)
• Analyze paid social media campaigns to determine efficacy and areas for improvement

You'll love this job if you're:
• Highly trustworthy, discreet and ethical.
• Team player. Proven team-first mentality
• Has an eye for detail and is highly organized with a strong sense of prioritization
• Creative and innovative thinker and planner
• Excellent communication skills in English
• Very good problem-solving skills
• Deadline oriented
• Can work within a dynamic environment
• A positive and proactive person with the ability to innovate with new ideas as well as an enthusiastic learner.

What you'll need:
• BSc degree in Marketing, Digital media or a relevant field
• Proven work experience in digital marketing and events or PR marketing
• Knowledge of Photoshop, Indesign or Illustrator, Canva and other media editing software
• Experience with visual communication principles
• Familiarity with web design and content management systems
• Excellent analytical and project management skills
• An ability to multitask and perform under tight deadlines
• Strong verbal and written communication skills
• Additional qualification in web design or animation is a plus
• Background in advertising, copywriting and content creation
• Knowledge of SEO, keyword research and analytics tools (e.g. Google Analytics) is also a plus

What's in it for you?

Organique offers a diverse career path and opportunities to grow within the company. This position provides a 3,00,000 - 3,50,000 per annum depending on your skills. We value work-life balance and we will help you enrich your experience and learning through exposure to different experiences and challenges within your role, and the opportunity to make a positive impact personally and professionally