Marketing Executive

Marketing specialist

PURPOSE

Marketing Specialist is responsible for the development and execution of targeted marketing and communications plans for edeXa Blockchain services.

Marketing Specialist is part of an internal creative team that promotes edeXa Dapps - create Community to join our new Blockchain services worldwide.

Responsibilities and Duties of the Role:

Develop content for show edeXa Blockchain communications across digital channels including email, push, and in-app; partner with On-Channel team to align and ensure cohesion of messaging
Manage CRM promotional and content plans for shows/specials and events.
Develop copy, source images and video assets, and work with partner teams to develop content that help achieve campaign goals, personalized to address audience needs, and create compelling reasons to engage
Work with Senior Manager to identify strategic growth opportunities by leveraging data and insights from past campaign performance and across edeXa Blockchain products portfolio.
Conduct ongoing A/B testing to optimize campaigns and increase the effectiveness of marketing programs in coordination with cross-functional teams
Develop collaborative relationships within a matrixed organization with internal and external partners across marketing strategy, advanced analytics, data integration, product, programming, sales, governance, legal, and other teams to drive growth marketing initiatives and insights across edeXa team.
Ensure governance standards and legal compliance requirements for all direct marketing are upheld with partners, agencies, and vendors
Create - promote our websites SEO - google adwords - analytics.
Create - manage community channels and target the right ads for campaigns on Blockchain and technology.
Bring more ideas on the table to attract attention to edeXa services
Job Type: Regular / Permanent

Salary: ₹35,000.00 - ₹60,000.00 per month

Benefits:

Health insurance
Schedule:

Monday to Friday
Ability to commute/relocate:

Ahmedabad - 380054, Gujarat: Reliably commute or planning to relocate before starting work (Required)
Education:

Bachelor's (Preferred)
Experience:

Lead generation: 1 year (Preferred)
total work: 1 year (Preferred)
Marketing: 1 year (Preferred)
Language:

English (Preferred)
Speak with the employer
+91-XXXXXXXXXX