Influencer Marketing Executive

Company Profile: Pilgrim is one of the fastest-growing and most innovative Direct 2 Consumer (e-commerce) beauty brands known to deliver the world's best beauty ingredients. Founded by serial entrepreneurs from IIT Bombay and IIM Ahmedabad, it offers a dynamic, fast-paced, and fun culture to be a part of.

To have a look at our products, please visit our website https://www.discoverpilgrim.com/. Do connect with us on Instagram!

Role of Candidate :
• Ideation and conceptualization of Influencer Marketing plans.
• Identify and build relationships with influencers
• Design end-to-end influencer campaigns that support the brand objectives
• Build relationships with marketing agencies and track the campaigns
• Increase outreach on social media and with the influencer community
• Develop and execute marketing strategies and creative campaigns
• Onboarding, Cost negotiation, Briefing & Campaign Execution with influencers/influencer marketing agencies.
• Monitoring influencer marketing activities, tracking & analyzing data, post-campaign evaluation, identifying key learnings and opportunities for improvement to meet campaign objectives
• Be aware of influencer marketing industry trends
• Analyze the performance metrics

Profile of Candidate:

• Bachelor's degree in Marketing

•1-2 years of relevant experience in handling Influencer Marketing/ social media.

• Proficiency with various social media platforms - Instagram, Facebook, YouTube, etc

• Impeccable verbal and written communication skills

• Well organized with great time management skills

• Excellent interpersonal and relationship-building skills