Inbound Marketing Manager
Published date: 2024/01/10
- Location: Noida, Uttar Pradesh, India
Job Responsibilities:
• Create, manage, and execute inbound marketing campaigns leveraging SEO & paid ads (search engine, social) to drive customer acquisition.
• Optimise the website for search.
• Work with the content & design teams to improve the website and drive a better conversion rate.
• Build and manage a rich content calendar that attracts a qualified audience (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.)
• Manage our Marketing Automation platform (Hubspot), ensuring leads are tracked, and nurture leads from MQL to SQL.
• Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into leads and converts customers.
Requirements:
• 5+ years of experience in inbound marketing (Preferably for B2B companies).
• Track record of building an inbound marketing engine with a good understanding of SEO, search engine ads & social media ads.
• Excellent communication and interpersonal skills.
• Creative thinker and problem solver.
• Efficient organisational and time management skills.
• Data-driven and research-oriented.
• Proficiency in marketing automation (Preferably Hubspot).
Logistics:
• Compensation: Competitive + ESOP(s)
• Location: We are hiring for multiple locations in any key city, Delhi NCR, Mumbai, Bangalore, Mumbai, Pune and Goa, with a Hybrid setup where you will be spending atleast 20% of your time in the office.
• Joining Date: ASAP
• Create, manage, and execute inbound marketing campaigns leveraging SEO & paid ads (search engine, social) to drive customer acquisition.
• Optimise the website for search.
• Work with the content & design teams to improve the website and drive a better conversion rate.
• Build and manage a rich content calendar that attracts a qualified audience (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.)
• Manage our Marketing Automation platform (Hubspot), ensuring leads are tracked, and nurture leads from MQL to SQL.
• Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into leads and converts customers.
Requirements:
• 5+ years of experience in inbound marketing (Preferably for B2B companies).
• Track record of building an inbound marketing engine with a good understanding of SEO, search engine ads & social media ads.
• Excellent communication and interpersonal skills.
• Creative thinker and problem solver.
• Efficient organisational and time management skills.
• Data-driven and research-oriented.
• Proficiency in marketing automation (Preferably Hubspot).
Logistics:
• Compensation: Competitive + ESOP(s)
• Location: We are hiring for multiple locations in any key city, Delhi NCR, Mumbai, Bangalore, Mumbai, Pune and Goa, with a Hybrid setup where you will be spending atleast 20% of your time in the office.
• Joining Date: ASAP
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