Head - Marketing (PSS04568)
Published date: 2024/01/10
- Location: Delhi , Delhi, India
Job Title: Head Marketing
Location: Delhi NCR
About the Client: One of the diversified conglomerates that is focused on F&B sectors.
Job Purpose: Group CMO is responsible for developing and executing marketing strategy for Group’s FMCG business. He/She leads a team of marketing professionals of each unit and works closely with other departments to ensure that all marketing efforts are aligned with the overall business objectives.
Key Responsibilities:
• Develop/Review and implement marketing strategies including communication (internal & external) strategy that align with the company's overall business objectives.
• Strategy and effective implementation of Media Strategy for the group within budget and ensure effective deployment.
• Drive revenue growth through the development of innovative brand and customer marketing campaigns that increase sales and customer engagement.
• Build and manage a high-performing & functionally expert marketing team that is capable of delivering
• Collaborate with other departments to ensure marketing efforts are integrated and support broader business objectives.
• Develop and manage the marketing budget and allocate resources effectively to achieve marketing goals.
• Analyse market trends, customer behaviour, and competitive landscape to identify opportunities for growth and recommend changes to marketing strategies.
• Oversee the development/review of all marketing materials, including website content, sales collateral, and advertising campaigns and packaging design.
• Provide regular reports on the performance of marketing campaigns and adjust strategies accordingly.
• Ensure compliance with all regulatory requirements and ethical standards in all marketing activities.
Qualifications/Experience:
• Postgraduate in Marketing/Brand/Media Management
• 15+ years of experience in marketing, with a minimum of 5 years in a leadership role.
• Strong understanding of marketing principles, including branding, advertising, and digital marketing.
• Experience developing and implementing successful marketing strategies that have driven revenue growth.
• Proven ability to lead and manage a high-performing marketing team.
• Excellent communication and interpersonal skills.
• Strong analytical skills with the ability to analyze data and make data-driven decisions.
• Ability to manage multiple projects and prioritize effectively.
• Experience working in a fast-paced, dynamic environment.
• Knowledge of regulatory requirements and ethical standards in marketing
Location: Delhi NCR
About the Client: One of the diversified conglomerates that is focused on F&B sectors.
Job Purpose: Group CMO is responsible for developing and executing marketing strategy for Group’s FMCG business. He/She leads a team of marketing professionals of each unit and works closely with other departments to ensure that all marketing efforts are aligned with the overall business objectives.
Key Responsibilities:
• Develop/Review and implement marketing strategies including communication (internal & external) strategy that align with the company's overall business objectives.
• Strategy and effective implementation of Media Strategy for the group within budget and ensure effective deployment.
• Drive revenue growth through the development of innovative brand and customer marketing campaigns that increase sales and customer engagement.
• Build and manage a high-performing & functionally expert marketing team that is capable of delivering
• Collaborate with other departments to ensure marketing efforts are integrated and support broader business objectives.
• Develop and manage the marketing budget and allocate resources effectively to achieve marketing goals.
• Analyse market trends, customer behaviour, and competitive landscape to identify opportunities for growth and recommend changes to marketing strategies.
• Oversee the development/review of all marketing materials, including website content, sales collateral, and advertising campaigns and packaging design.
• Provide regular reports on the performance of marketing campaigns and adjust strategies accordingly.
• Ensure compliance with all regulatory requirements and ethical standards in all marketing activities.
Qualifications/Experience:
• Postgraduate in Marketing/Brand/Media Management
• 15+ years of experience in marketing, with a minimum of 5 years in a leadership role.
• Strong understanding of marketing principles, including branding, advertising, and digital marketing.
• Experience developing and implementing successful marketing strategies that have driven revenue growth.
• Proven ability to lead and manage a high-performing marketing team.
• Excellent communication and interpersonal skills.
• Strong analytical skills with the ability to analyze data and make data-driven decisions.
• Ability to manage multiple projects and prioritize effectively.
• Experience working in a fast-paced, dynamic environment.
• Knowledge of regulatory requirements and ethical standards in marketing
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