Digital Marketing Specialist & Web Designer
Published date: 2024/01/10
- Location: Chennai, Tamil Nadu, India
Develop and implement effective digital marketing strategies, with a focus on WordPress SEO, to drive organic traffic and improve search engine rankings.Conduct SEO audits and implement on-page and off-page optimization techniques for WordPress websites.Collaborate with content creators to ensure SEO-friendly content, keyword integration, and metadata optimization.Create visually engaging and user-friendly website designs, incorporating best practices in web design, usability, and responsiveness.Utilize web design tools, such as Adobe Creative Suite or similar software, to bring design concepts to life.Stay up to date with industry trends, SEO algorithm updates, and web design best practices.Monitor website analytics and provide actionable insights and recommendations for continuous improvement.Collaborate with cross-functional teams to ensure seamless integration of SEO and web design efforts. Bachelor's degree in Marketing, Web Design, or a related field.Proven experience of minimum 3 years as a Digital Marketing Specialist with expertise in WordPress SEO and web design.In-depth knowledge of SEO best practices, search engine algorithms, and WordPress CMS.Proficiency in web design tools, such as Adobe Creative Suite, Photoshop, Illustrator, or similar software.Strong understanding of HTML, CSS, and responsive design principles.Experience in conducting SEO audits, keyword research, and implementing on-page and off-page optimization strategies.Excellent creativity and visual design skills.Analytical mindset with the ability to interpret website analytics and generate actionable insights.Strong communication and collaboration skills
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