Digital Marketing Specialist - BambooBox

BambooBox is an early-stage top-tier VC-funded SaaS product company that is solving problems for B2B sales and marketing teams. As part of providing a unified view of the customer journey across multiple SaaS applications, we collect data from those tools.

BambooBox helps simplify demand generation to align the customers sales and marketing teams. This helps the customer navigate the complex loop of B2B buying journeys to execute winning ABE strategies.

Role:

We are looking for a talented Digital Marketer to help us drive our demand generation efforts. We’re looking for someone who will help us expand our digital footprint and drive more value through online activities. This position requires analytical thinking as well as the ability to use data-driven insights to deliver results. The successful candidate should also be detail-oriented and committed to meeting tight deadlines.

Job Location – Bangalore

Job Responsibilities and Duties

· Manage and maintain the BambooBox website and analytics platforms.

· Use digital channels (SEO, SEM and social) to drive traffic and conversions.

· Set up and optimize landing pages and blog posts for search.

· Help formulate a cross-platform content creation and distribution strategy.

· Help set up and run email campaigns.

· Help improve the company's following on social media.

· Provide editorial, creative and technical support to the team.

· Brainstorm with team members to develop new ideas.

Qualifications and Skills
• Bachelor's degree in any field with expertise in digital marketing
• Excellent written and verbal communication skills.
• 1-3 years agency experience or in a similar role.
• Adept at keyword research, placement, backlinking and SEO/SEM best practices.
• Proficiency with WordPress and popular CMSes, email marketing platforms and analytics tools.
• Highly computer literate and advanced knowledge of HTML.
• Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
• Experience with creating for and managing social media handles
• Creativity and the ability to identify new content distribution channels.
• Self-starter