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Digital Marketing Specialist

Published date: 2024/01/10
  • Location: Pune, Maharashtra, India
Roles & Responsibilities: • Identifying, developing & optimising growth channels to drive revenues, growth. • Able to run an effective conversion rate optimisation and able to actively contribute to improving overall growth strategy, tactics and processes. • Provide effective feedback on images, copy and campaigns. Giving actionable feedback to content & design team for continuous improvements. • Clearly understand site performance, analyse trends, business results, and use this data to develop new actions to improve results. • Experience with targeting, segmentation and list acquisition to build prospect lists. • Able to analyse the overall marketing performance. Qualifications: • 2-4 years experience in a digital marketing role, particularly those with responsibility for driving a qualified lead pipeline. • Great communication skills (verbal and written), analytical skills and presentation skills. • Strong project management, multitasking, and decision-making skills. • Proficiency with Facebook Ads Manager, MS Excel, Google Analytics, or other DM tools. • Be willing to do all and come up with crazy, creative ideas to outreach and better digital engagements and get leads. • Experience with Marketing automation and CRM tools is a big plus
Company Name: Straight Growth

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