Digital Marketing Specialist

We are seeking a skilled and motivated Digital Marketing Specialist with 1 year of experience to join our dynamic marketing team. The ideal candidate will have a strong understanding of digital marketing strategies, tools, and tactics, and be able to contribute to the planning, execution, and analysis of digital marketing campaigns.

Responsibilities:
• Assist in the development and implementation of digital marketing strategies across various platforms, including social media, email, SEO, SEM, and display advertising.
• Create and manage engaging and compelling content for digital channels, including writing blog posts, social media updates, and email campaigns.
• Monitor and analyze the performance of digital marketing campaigns using analytics tools to track key metrics and provide actionable insights.
• Collaborate with cross-functional teams to optimize user experience and conversion rates on our website and landing pages.
• Stay up-to-date with industry trends and best practices in digital marketing and propose innovative ideas to enhance our online presence.
• Manage and maintain social media accounts, engage with the online community, and respond to inquiries and comments in a timely manner.
• Assist in the planning and execution of online events, webinars, and promotional campaigns.
• Assist in managing online advertising budgets and optimize campaigns for maximum ROI.

Qualifications:
• Minimum of 1 year of experience in digital marketing, with a strong grasp of digital marketing concepts and techniques.
• Proficiency in using digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
• Good written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Ability to work independently and collaboratively in a fast-paced environment.
• Basic knowledge of HTML, CSS, and web design principles is a plus.

Skills:
• Social media management and content creation.
• SEO and SEM strategies.
• Email marketing campaigns and list management.
• Data analysis and reporting.
• Creative thinking and innovation.
• Strong attention to detail.
• Project management skills.

Job Types: Full-time, Regular / Permanent

Salary: ₹15,000.00 - ₹30,000.00 per month

Benefits:
• Cell phone reimbursement
• Health insurance
• Internet reimbursement
• Paid sick time
• Provident Fund

Schedule:
• Day shift

Supplemental pay types:
• Performance bonus
• Yearly bonus

Ability to commute/relocate:
• Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)

Experience:
• Digital marketing: 1 year (Required