Digital Marketing Specialist
Published date: 2024/01/10
- Location: Mumbai, Maharashtra, India
Exp: 3-5 years
Responsibilities:
• Manage AdWords and paid channels.
• Set targets and strategize to achieve them.
• Create and test efficient ad copy.
• Optimize landing pages for increased signups.
• Develop campaigns to improve lead quality and outperform competitors.
• Analyze web traffic and key metrics.
• Monitor KPIs and measure multiple campaigns across online channels.
• Extract insights from campaign data and identify improvement opportunities.
Skills Required:
• Communicate with team on campaign developments, timelines, and results.
• Relevant Bachelor’s degree preferred.
• Proven experience in building campaign strategies.
• Excellent Excel skills, including pivot tables and vlookups.
• Basic knowledge of analytics tools and setting up tracking mechanisms.
• Experience working with data
Responsibilities:
• Manage AdWords and paid channels.
• Set targets and strategize to achieve them.
• Create and test efficient ad copy.
• Optimize landing pages for increased signups.
• Develop campaigns to improve lead quality and outperform competitors.
• Analyze web traffic and key metrics.
• Monitor KPIs and measure multiple campaigns across online channels.
• Extract insights from campaign data and identify improvement opportunities.
Skills Required:
• Communicate with team on campaign developments, timelines, and results.
• Relevant Bachelor’s degree preferred.
• Proven experience in building campaign strategies.
• Excellent Excel skills, including pivot tables and vlookups.
• Basic knowledge of analytics tools and setting up tracking mechanisms.
• Experience working with data
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