Digital Marketing Specialist
Published date: 2024/01/10
- Location: Bengaluru, Karnataka, India
Designation: Digital Marketing Lead
Experience: 0 to 3 years
Package: 3 to 4LPA
Location: Hebbal Bangalore (Onsite)
Job Description:
Paid Advertisement, Programmatic Ads, Customer Aquisition, Team Mgmt, Client Handling,
Requirement: "Proven experience as a PPC Manager
Experience in data analysis and reporting
Knowledge of SEO and digital marketing concepts
Familiarity with multiple platforms (e.g. AdWords, Facebook, Insta, Bing, Quora) is preferred
Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
Understanding of HTML and XML is a plus
Proficient in MS Office (particularly Excel)
Excellent communication skills
Analytical thinking with strong math skills
BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus"
Responsibilities: "Plan, Launch and optimize various PPC campaigns
Be involved in keyword selection and audience targeting
Monitor budget and adjust bids to gain better ROI
Track KPIs to assess performance and pinpoint issues
Produce reports for management (e.g. dashboards)
Write attractive and concise copy for adverts
Suggest and develop new campaigns across multiple channels
Maintain partnerships with PPC ad platforms and vendors
Find ways to reduce risk of click fraud
Experience: 0 to 3 years
Package: 3 to 4LPA
Location: Hebbal Bangalore (Onsite)
Job Description:
Paid Advertisement, Programmatic Ads, Customer Aquisition, Team Mgmt, Client Handling,
Requirement: "Proven experience as a PPC Manager
Experience in data analysis and reporting
Knowledge of SEO and digital marketing concepts
Familiarity with multiple platforms (e.g. AdWords, Facebook, Insta, Bing, Quora) is preferred
Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
Understanding of HTML and XML is a plus
Proficient in MS Office (particularly Excel)
Excellent communication skills
Analytical thinking with strong math skills
BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus"
Responsibilities: "Plan, Launch and optimize various PPC campaigns
Be involved in keyword selection and audience targeting
Monitor budget and adjust bids to gain better ROI
Track KPIs to assess performance and pinpoint issues
Produce reports for management (e.g. dashboards)
Write attractive and concise copy for adverts
Suggest and develop new campaigns across multiple channels
Maintain partnerships with PPC ad platforms and vendors
Find ways to reduce risk of click fraud
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